An illustration is a brilliant way to combine a message with beautiful imagery. It can be an addition to an already text or picture rich design, or a stand-alone piece of work. Utilizing them is a great way to attract attention, to make content memorable and one of a kind. Not to be confused with digital painting or art in the traditional sense, illustrations are an important part of user experience design as well as a compelling marketing tool. The usage is endless; think everything from awesome and detailed pieces like posters, book covers and labels, down to the simplest of icons.